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Sales Enablement

Marketers today are tasked with shepherding leads through all stages of the funnel, and that means developing strategies to help salespeople have more productive conversations with buyers. This section spotlights tools for increasing sales productivity.

Mediafly Secures $10M In Growth Funding

Mediafly, a sales enablement technology provider, generated an additional $10 million in growth capital, bringing its total 2021 funding to $35 million. The company plans to invest the capital in its interactive content, value selling and revenue intelligence capabilities, as well as growing its customer success and Presentify teams.

RingDNA Rebrands To Revenue.io

RevOps platform ringDNA rebranded into Revenue.io, a solution created to help marketing teams optimize their revenue performance and provide real-time guidance to address buyers’ needs.

Terminus Introduces Free Data Audit To Improve GTM Data Accuracy

Terminus, an account-based engagement platform, revealed a free data audit to improve the accuracy of go-to-market (GTM) data. The audit seeks to analyze CRM data with a 60-point inspection to help uncover data inaccuracies, incomplete account and contact information and discover new buying committees.
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