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Sales Enablement

Marketers today are tasked with shepherding leads through all stages of the funnel, and that means developing strategies to help salespeople have more productive conversations with buyers. This section spotlights tools for increasing sales productivity.

Showpad Secures $50 Million; Launches Integrations With Gmail, Salesforce

Sales enablement platform Showpad has raised $50 million in Series C funding. The round was led by Insight Venture Partners, with additional participation from previous investors, including Dawn Capital and Hummingbird Ventures. Showpad will use the investment to enhance its platform and accelerate the growth of its sales and marketing…

SiriusDecisions Launches Exec Sales Advisory Service

B2B research and advisory firm SiriusDecisions announced it has launched Chief Sales Officer Strategies, a new executive sales advisory service. The announcement was made by Tony Jaros, EVP, Chief Research and Product Officer for SiriusDecisions, during the opening keynote at the company’s 11th annual SiriusDecisions Summit in Nashville. Jaros said the…

Brainshark Debuts Sales Coaching and Prospecting Solutions

Sales enablement solutions provider Brainshark unveiled new offerings designed to increase sales productivity by enhancing coaching and prospecting effectiveness. The company’s new coaching capabilities aim to enable sales managers to train their team, while a new integration with Microsoft Outlook allows reps to find and send sales content within their…

ClearSlide Debuts Gmail Plug-In

ClearSlide for Gmail is a Chrome app that puts the core functionality of ClearSlide’s service within Gmail. The solution aims to help salespeople engage with customers and prospects directly from their inbox — intending to improve salesperson productivity, help sales leaders forecast more accurately and makes sales content and campaigns…
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