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Sales Enablement

Marketers today are tasked with shepherding leads through all stages of the funnel, and that means developing strategies to help salespeople have more productive conversations with buyers. This section spotlights tools for increasing sales productivity.

3 Pain Points Of Front-Line Sales Managers

It happens all the time — in search of a new front-line sales manager, leadership looks to the high performers on the sales team and promotes the best to the new management position. After all, a great sales representative is the perfect person to lead a team of sales reps,…

Sendoso Broadens Gifting Capabilities With Fully Integrated Solution

Sendoso aims to help companies rise above the noise with a fully integrated solution designed to eliminate the need for spam and create extraordinary touch points across the entire customer lifecycle. The solution aims to solve sourcing, physical warehouse storage, inventory tracking and ROI attribution problems of traditional delivery fulfillment…

Mediafly Completes Acquisition Of iPresent

Mediafly, a sales enablement and content management platform, has acquired UK-based sales enablement platform iPresent. The acquisition aims to provide Mediafly users with a range of offerings — such as workshops and advisory services, ROI and TCO calculators, CRM integration and content and sales readiness tools. Terms of the deal…
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