New Research: 70% Of B2B Marketers Project Minimal Shift In Budget Amid COVID-19
The COVID-19 pandemic has forced many B2B organizations to pivot strategies and cancel in-person events. But on a positive note, new research from publisher Aggregage shows a majority of marketing budgets won’t be too drastically impacted. Specifically, 72% of marketers project overall 2020 B2B marketing budgets will increase, stay the same,…
- Written by Marjorie Romeyn-Sanabria