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Sales Enablement

Marketers today are tasked with shepherding leads through all stages of the funnel, and that means developing strategies to help salespeople have more productive conversations with buyers. This section spotlights tools for increasing sales productivity.

Allego Welcomes Heather Moses As CMO

Allego, a sales enablement platform, hired Heather Moses as its Chief Marketing Officer (CMO). Moses will work alongside Allego’s marketing team to continue building brand awareness and help scale the company.

Drift Welcomes New SVP Of Product

Conversation Cloud company Drift appointed Matt Tippets as Senior Vice President (SVP) of Product. The former Salesforce and Total Expert executive will be responsible for leading Drift's product strategy, management, design and research functions.

Coho AI Secures $8.5M In Seed Funding

Coho AI, a product-led revenue platform, secured $8.5 million in a seed funding round led by Eight Roads, TechAviv and a group of angel investors. The company plans to use the capital to enhance the capabilities of its platform.
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