This section highlights the tools and tactics that marketers are employing, such as webinars and online video, due to the urgency to create interactive, engaging experiences across all prospect and customer interactions.
Are your sales and marketing teams haunted by technologies of the past? SAVO put together this infographic on these technology relics that can be pretty scary.
What marketing strategies produce viral content? While it is hard to predict, this infographic from Best Marketing Degrees outlines the steps to improve the chances of your marketing being an Internet sensation.
Content marketers who are looking to increase content production and save time are increasingly turning to content curation. According to a recent study, best-in-class marketers use a content marketing mix of 65% created content and 25% curated content. This infographic from Curata outlines five steps to a creating a curated post.
The C-suite has risen their expectations for the chief marketing officer (CMO), but the lack of a holistic view of customer data is preventing CMOs — and their marketing teams — from measuring the company’s efforts. This infographic from Oracle Marketing Cloud highlights various challenges that today’s CMOs face in their effort to maximize ROI, while also providing tips to overcome these challenges.
An email campaigns fail for a number of reasons. The offer could be uninspiring, or buried deep in the email, or both. Or the campaign could be suffering from design, copy structure or deliverability issues. This superhero-inspired infographic from Spear Marketing Group could help rescue your campaign.
This infographic from Outmarket explores the strengths and weaknesses of social media marketing. Among the positives: People use social media to broadcast their buying signals.
Visuals are faster and easier for the brain to process, and can help drive better business results and more eyeballs to your page. This infographic from OneSpot highlights a number of statistics demonstrating the power of visual content.
Marketers spend a great deal of time and effort crafting the perfect email, but ensuring that those emails land in the inboxes of potential buyers is just as important. This infographic from Vertical Response, a provider of online marketing tools, outlines the dos and don’ts to help your emails get seen.
Marketing automation was once seen as a tool solely for marketers. As companies are beginning to take full advantage of the process, however, they are seeing benefits across the board. This infographic from Pardot details the suggested daily strategies of both marketers and sales people.
