Given the dramatic shifts in demand the real estate market has seen over the past year, sorting out the serious buyers from the window shoppers is a top priority. Although their prospect database was plentiful, Redstone Properties’ marketing team recently cashed in by shifting strategies to optimize the impact of soundly engaged leads.
LoopFuse, Inc, an emerging player in the sales and marketing automation space, recently announced the launch of a new social CRM community site, which is fully integrated with the company’s OneView solution. By automating the process of analyzing large volumes of marketing information collected on Web sites and email campaigns, the company’s solutions are designed to help companies boost marketing productivity, improve sales ratios and close more business.
Knowing when to pursue leads is a key component in effective selling. The Sant Corporation is a leading provider of software designed to improve the effectiveness of sales proposal, RFP and document tools for its clients. Companies call on Cincinnati-based Sant Corp. for the tools to help improve productivity, increase sales and deliver consistent sales documents to their customers.
