Net-Results announced the integration of its marketing automation platform and lead management tools with Salesforce.com. Coupled with Salesforce.com, Net-Results' new application is designed to bridge the gap between sales and marketing with regard to prospect and lead handling.
With price points starting as low as $199 per month and no long term contracts, the public launch of the Genoo Marketing Automation Platform this week aims to open the demand generation tent to more small to mid-sized businesses.
Manticore Technology announced a new version of its marketing automation platform, with new capabilities designed to further feed the sales pipeline. The new version features integration of with some of the world’s largest social media directories including Jigsaw, LinkedIn, and Facebook, in an effort to enable marketing departments to deliver sales with tools to develop and expand their pipeline.
