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Have Enough of the Right Content to Optimize Lead Nurturing Results?


DGR-Calendar-1Optimize your lead nurturing results to get the most out of your pipeline, selling resources and demand management investments.

You may have hired journalists, invested in tools and technologies, or added content focused agencies. But you still don't have enough of the right content to meet your nurture stream requirements.

New Benchmarks & Insights Into Lead Nurturing


Lead nurturing is not a new concept for marketers, but the tactics and benchmarks associated with lead nurturing are quickly evolving.

View this webinar to hear Jon Miller, VP and Co-Founder of Marketo, and Corinne Sklar, CMO and Digital Marketing Practice Lead of Bluewolf, discuss best practices for executing and measuring lead nurturing programs. Based upon recent research conducted by Demand Gen Report , attendees will gain insights into the benchmarks their nurturing efforts should be tracking against.

Convert More Visitors to Customers: Enterprise-Class Secrets to High Impact Targeting


OD calendar templateBest-in-class companies know the secret to converting high value visitors:  You need to engage them at the moment they are most likely to convert, while they are still on your site.

Enterprise companies are re-inventing engagement strategies by moving away from treating website visitors with a “one size fits all” approach.  

These companies are identifying high impact visitors the moment they click on the web site.

Five Steps To Connect Across All Screens


OD calendar templateThis webinar will feature Gary Schwartz, President, Founder and CEO of Impact Mobile as he discusses the growing importance of mobile —sharing stats and talking about his experience with mobile marketing. We will also hear real world examples of how B2B marketers can take advantage of this trend and utilize tools to test campaigns and optimize delivery.

Are You Experienced? Insights On Hot Topics At EE13


OD calendar templateEloqua Experience 2013 is only weeks away and we’d like to invite you to a special online event previewing some of the hottest topics that will be addressed at this year’s event.

Join us for a uniquely formatted pre-Eloqua Experience session featuring 6 ways to share and 6 ways to learn.

Connecting With More Leads via Inbound & Outbound


OD calendar templateCheck out the latest tools and tactics for both inbound and outbound marketing by attending this webinar, Connect With More Leads Via Inbound And Outbound. Lee Odden, CEO of TopRank Online Marketing and author of the book Optimize, will outline techniques that all marketers can use to connect with more prospects.

Also joining the webcast will be Janelle Johnson, Director, Demand Gen at Act-On Software. Janelle will share some real-world examples, and discuss how her team puts their own tools to use to track inbound trends.

Adding Social Fuel To Demand Generation Programs


OD calendar templateThis webinar will demonstrate how sales and marketing leaders are adding social selling strategies to accelerate pipeline creation—including lead generation and qualification, and gaining access to multiple decision-makers.

How DocuSign Built A World Class Lead Nurturing Program


7-24 calendar template blueWith more than 80,000 engaged leads to process each quarter and more than 50 different nurture tracks, the DocuSign team’s demand generation efforts are running on all cylinders.

Meagen Eisenberg, VP of Demand Generation at DocuSign, will share the story of how her company doubled its pipeline and far exceeded its sales targets through the commitment and partnership of its marketing and sales teams.