Solution Spotlight

Sales Leads Introduces InSight For Data-Driven Lead Analysis

InSight by Sales Leads is a customized B2B prospecting solution that can help sales teams eliminate the need for researching leads and accelerate their sales process with targeted contact data and relevant company insights. The tool analyzes, procures and organizes data from thousands of sources to provide leads that specifically…

August 26, 2016
Written by Klaudia Tirico

Bizible Launches New Solution To Measure Account-Based Marketing

Bizible has added an account-based marketing (ABM) solution to its platform that enables marketers to link their ABM efforts to revenue and optimize resources.

August 19, 2016
Written by Klaudia Tirico

Widen Introduces Quick Insights Tool To Track Content Performance

Widen Quick Insights is an analytics “cheat sheet” for digital marketers that reveals the most engaging content, where it’s used and how it could perform better. FEATURES/FUNCTIONALITY

August 10, 2016
Written by Klaudia Tirico

Madison Logic Unveils Data-Driven ABM Solution

Madison Logic Activate ABM is an account-based marketing (ABM) platform designed to unify targeted advertising and content syndication tactics to drive B2B marketers’ lead generation programs. The solution features an ABM-centric data management platform (DMP) to identify and reach the most engaged audiences at scale.

August 8, 2016
Written by Klaudia Tirico

Socedo Debuts Demand Gen System For Social Media

Socedo is a demand generation system designed to empower marketers to discover, engage and qualify prospects through social media to generate revenue at scale.

August 1, 2016
Written by Klaudia Tirico

Bombora Introduces Surge Reports Module To Identify Audience Interest

Bombora provides B2B intent, demographic and firmographic data to uncover business buying intent. The data is collected from a co-op of more than 2,500 publishers. The platform recently introduced a new Surge Reports module for identifying audience interest based on content consumption.

July 27, 2016
Written by Klaudia Tirico

KickFire Debuts Free Sales Automation Tool

KickFire Prospector is a free prospecting and sales automation tool. Available as a Chrome browser extension, KickFire is designed to streamline the prospecting process by reducing the time a salesperson spends identifying accounts. FEATURES/FUNCTIONALITY The sales automation tool enables a salesperson to discover specific personas and decision-makers within an account, qualify…

July 18, 2016
Written by Klaudia Tirico