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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Winning By Design Expands Revenue Academy Course Offerings

Winning By Design Expands Revenue Academy Course Offerings

Winning by Design (WbD), a global B2B revenue consulting and training company, expanded its Revenue Academy roster with the addition of three new courses and a “New Hire Onboarding” program. The Revenue Academy offers interactive training sessions, frameworks and detailed blueprints for each step along the customer journey. 
Lob Unveils Direct Mail Automation Platform

Lob Unveils Direct Mail Automation Platform

Lob launched its flagship product, an end-to-end direct mail automation platform designed to power the creation, printing, postage, delivery and sustainability of direct mail with end-to-end analytics and campaign attribution.
Unbounce Welcomes Three New Executive Hires To The Team

Unbounce Welcomes Three New Executive Hires To The Team

Unbounce, a conversion intelligence platform, appointed three new seasoned executive members to its company. Pete Housley, Darby Sieben and Saba El-Hilo are taking on leadership roles in marketing, product and engineering respectively to help guide Unbounce’s next phase of growth.
Anteriad Names Lynn Tornabene As New CMO

Anteriad Names Lynn Tornabene As New CMO

Anteriad, a B2B marketing and sales solutions provider, appointed Lynn Tornabene as its first Chief Marketing Officer (CMO). The position was created following Anteriad’s rebrand as a full-funnel solution for B2B marketers, which combined the strengths of MeritB2B and True Influence through a strategic acquisition.
Bizzabo Releases Onsite Check-in Experience

Bizzabo Releases Onsite Check-in Experience

Bizzabo, the Event Experience OS, launched an upgraded onsite check-in solution that seeks to enhance data-driven experiences to power in-person and hybrid events. The new solution — powered by Klik’s technology (Bizzabo’s most recent acquisition) — is designed to provide event leaders with more flexibility and a better user experience…
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