COVID-19 Update
Subscribe

News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Vidyard Extends Video Capabilities To Sales With New Engage Suite

Video marketing platform Vidyard has launched a new suite of tools to extend its video capabilities to sales, support, customer success and other teams beyond marketing. Vidyard Engage enables customer-facing teams to access, record and send video content directly from Gmail and Microsoft Outlook.

Study: Honing Data Skills A Low Priority For B2B Marketing Teams

Recent findings from a study conducted by Openprise, a data automation solution provider, show that there is disparity in how data skills are valued within B2B organizations. While more than a third of respondents (34%) state that gaps in data skills are a top challenge within their organization, only 10%…

Alteryx Announces New Analytics Capabilities Within Salesforce

Data analytics software company Alteryx has expanded its self-service analytics capabilities for Salesforce Wave Analytics, and has updated read/write capabilities across the entire Salesforce Customer Success Platform. The company said the new update will enable Salesforce analysts to prepare, blend and analyze data from any source, and deliver it to…
Subscribe to this RSS feed