Content Marketing

Conductor To Acquire Real-Time Website Auditing & Monitoring Solution ContentKing

Conductor, an enterprise organic marketing platform, entered a definitive agreement to acquire ContentKing, a cloud-based service designed to provide real-time SEO auditing and change management to improve and maintain search engine visibility.

February 18, 2022
Written by Kelly Lindenau

Beautiful.ai Provides Design Automation For Non-Designers

Beautiful.ai understands the rules of good design. Through design automation, the solution enables users to add content to their slides and watch them automatically adapt to brand style. Instead of burning time lining up arrows or moving around text boxes, users can focus on the story they’re telling through their…

Uberflip Named WordPress VIP Technology Partner

Uberflip, a content experience platform (CEP), became the first CEP endorsed by WordPress’s enterprise-level CMS platform WordPress VIP. The company will join WordPress VIP’s Technology Partnership program, which seeks to enhance digital experiences by integrating solutions such as analytics, CRMs and E-commerce platforms.

February 7, 2022
Written by Kelly Lindenau

Brightcove Acquires Audience Insights Company Wicket Labs

Brightcove Inc., an online video platform, acquired Wicket Labs, an audience insights company, to offer its customers deeper insights into buyer behavior.

February 3, 2022
Written by Kelly Lindenau

Casted Launches New Features Designed To Amplify Written Content

Casted, an amplified marketing platform, enhanced its Casted Themes offering with a new ‘Written Content’ feature. Casted Themes is designed to help content marketers plan, execute and analyze their strategies and provide a 360-degree view of content across audio, video and text in one place.

February 1, 2022
Written by Kelly Lindenau

Mindtickle Generated More Than $2.2M In Pipeline In Under 8 Weeks With Account-Based Experience

When Paige Gerber joined sales readiness platform Mindtickle as Director of Demand Generation, the company was just starting to implement a new buyer experience solution called Hushly to create personalized experiences for visitors to their content hub. But when Hushly innovated its offerings and released an Account-Based Experience functionality, Mindtickle…

January 3, 2022
Written by Klaudia Tirico

CMOs: Here Are 3 Tips To Drive The Demand Gen Results Your CEO Wants In 2022

CMOs are under increased pressure to prove the ROI of their marketing programs and deliver on set KPIs — and a new year always brings new campaign expectations. This is especially true for the upcoming years as the C-suite looks to catch up on the revenue they lost throughout the…