Social & Mobile

10 Things The Movies Taught Me About Using Social Media In Event Marketing

Whether you’re a movie buff or a casual movie-goer, a common experience we all have is watching movies that inevitably teach us a thing or two about life. It’s a good rule of thumb never to leave a kid Home Alone over the holidays, greed is good if you’re on…

January 23, 2018
Written by Ryan James Dee, Interactions

New Updates To Socedo Platform Aim To Deliver Personalized Social Engagement

Socedo is designed to help B2B marketers grow their social media presence, website traffic and acquire new quality leads for their database. The solution complements organic social media efforts by connecting users directly with the audience that shows interest in their brand, competitors and their ecosystem.

January 22, 2018
Written by Klaudia Tirico

Certain Enhances Mobile Development With Gather Digital Acquisition

Certain, a provider of event automation solutions, has acquired Gather Digital, a mobile event application suite for enterprises, to strengthen its mobile development and data integration capabilities.

December 6, 2017
Written by Klaudia Tirico

Adenion Launches New Social Media Engagement Tool

Adenion, a German developer of content marketing software, has launched its new Blog2Social social media automation tool.

October 23, 2017
Written by Stephen Betz, Contributing Writer

Brandwatch Acquires BuzzSumo

Brandwatch, a social intelligence company, has announced it has acquired the popular content marketing and influencer identification platform BuzzSumo, bringing BuzzSumo’s technology to its global client base. Terms of the deal were not disclosed.

October 12, 2017
Written by Klaudia Tirico

5 B2B Social Specialists You Should Be Following

When it comes to marketing—whether it’s B2B or B2C—social media has grown into a prominent channel for engaging prospective customers. That will only continue to increase as more and more millennial and next-generation marketing professionals start to take over seats at the buying table.