Invoca For Salesforce
- Published in Solution Spotlight
The Invoca For Salesforce app integrates the vendor’s inbound call marketing platform into Salesforce to provide marketers with broader marketing automation capabilities, including Invoca's call routing, tracking and analytics features.
Features/Functions
The Invoca for Salesforce app allows marketers to integrate inbound calls into their digital marketing strategy and analytics so they can easily create call based campaigns within Salesforce to measure, maximize, and optimize their marketing activities; drive quality calls to their company; and deliver better customers faster.
The app allows marketers to leverage mobile and drive qualified inbound calls to their sales team and then use the analytics to optimize inbound call marketing campaigns.
Competitive Positioning
With Invoca for Salesforce, marketers can easily transform their current digital marketing campaigns into inbound call channel campaigns, delivering high-intent prospective customers to sales teams, faster.
While most enterprise marketers have sophisticated marketing automation processes for social, email and search, few effectively leverage the inbound call channel. Enterprise marketers can now set up call tracking automation campaigns directly within the Salesforce Platform to reach those customers.
Contact Information
Invoca
1025 Chapala St.
Santa Barbara, CA 93101
877-925-2849
info@invoca.com