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Dreamforce 2011: Jim Meyer ,Vice President, eTrigue Corp

  • Published in DGR TV

Jim Meyer, Vice President, eTrigue Corp

On the heels of launching Demand Center, eTrigue Vice President Jim Meyer shared insight into how customers are utilizing the new tool suite, dubbed "marketing automation for the rest of us," to progress campaign functionality. Additionally, Meyer shared his impressions of market maturity and forecasts for growth in 2012, as well as the importance of analytics-driven campaigns.


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