Salesgenie Uses Force To Deliver Sales Leads Directly Into Salesforce

"This is a great example of the kind of applications made possible by using the Force.com platform," said Clarence So, Chief Marketing Officer, Salesforce.com. “Any sales team can benefit from a solution that delivers high quality sales leads right into their sales process. In particular, small and medium businesses can quickly extend their reach through this kind of solution and businesses targeting the SMB market can benefit from the kind of sales lead data that Salesgenie.com offers."

The Salesgenie Customer Analyzer & Prospect Builder helps find the best prospects possible by matching leads to the best customers a business has today. The online service also includes a built-in Contact Manager, Business Credit Reports, Mobile functionality, and Mapping, making sales calls more productive for small business owners, independent sales agents, and enterprise account executives.

In addition to offering offers online access to targeted sales leads, the Salesgenie service allows account managers to identify the key characteristics of their best opportunities by identifying specific criteria or identifying customer examples. Salesgenie has expanded its offering to sales professionals targeting SMBs, enterprise line-of-business, or branch offices by providing detailed information that helps them reach functional decision makers at that level. Salesgenie also offers a wide range of business profile information including type of business, business credit profiles, branch office locations, number of employees at a location, and estimated revenue to help identify and qualify prospective opportunities.

“Our goal is to help sales teams accelerate the velocity of their business,” said Mark Israelsen, President of Salesgenie.com. “By feeding targeted sales leads directly into their managed sales process, businesses using Salesforce CRM can increase the quality and quantity of their opportunities. With the reporting and analysis they get from Salesforce CRM, they can utilize Salesgenie to better refine who they target. As a result, account managers can zero in on their best opportunities and proactively feed new prospects into the funnel as their deals advance in the pipeline.”