DemandGen Reports

iContact Intros Free Edition Of Email Marketing Platform

iContact Corp., an email marketing and social marketing company, today announced the launch of iContact Free Edition. The no-cost version of its flagship email marketing and social marketing tool is designed as introductory solution for SMBs to communicate with subscribers and “fans” via email, Facebook and Twitter. iContact Free Edition…

April 13, 2011
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Alinean and Demand Creation Specialists Partner To Accelerate BtoB Demand Generation

Alinean, a creator of value-based interactive sales and marketing tools for BtoB solution providers, announced a new channel partnership agreement with Demand Creation Specialists (DCS), a custom content agency and publisher of DemandGen Report. The basic white paper is still one of the most important pieces of marketing content —…

April 10, 2011
Written by Demand Gen Report Team

iCentera Debuts Social Sales Enablement; Marks Customer Success Via Enhanced Uptime

iCentera recently announced the availability of iCentera 8.0, the latest edition of the company’s on-demand sales enablement platform. The new release, tabbed "SSE" (Social Sales Enablement), is designed to help sales and marketing professionals streamline internal collaboration and communication, as well as external communication with prospects, customers and channel partners.…

April 11, 2011
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Act-On Debuts SugarCRM Early Experience Program For Integrated Platform

Act-On Software recently released a new “early experience program” enticing SugarCRM users to take a test drive of its cloud-based Integrated Marketing Platform. As part of the “early experience program,” trial customers will have full-use access to the Act-On Integrated Marketing Platform, which combines email management with a menu of…

April 4, 2011
Written by Demand Gen Report Team

Salesforce.com’s Radian6 Acquisition Fuels Speculation Of Marketing Cloud Expansion

Salesforce.com’s plans to acquire social media monitoring platform Radian6 for $326 million got a positive response from Wall Street. The announcement also had industry insiders immediately speculating about whether Salesforce would continue to expand into the marketing cloud with further acquisitions. Salesforce pointed out that the acquisition will extend the…

March 30, 2011
Written by Demand Gen Report Team

ZoomInfo Adds Email Contact Sharing; Reports 250% Increase in Enterprise Sales

ZoomInfo recently announced the addition of a new plug-in designed to find active business contacts in users’ email messages and automatically upload the information to the ZoomInfo BtoB directory. The plug-in offers salespeople, small business owners and jobseekers ongoing access to the entire ZoomInfo Database of millions of BtoB profiles.…

March 29, 2011
Written by Demand Gen Report Team

InsideView Secures $12 M In Series C Funding to Expand Distribution Partnerships & Market Education

InsideView, a provider of social selling and sales intelligence tools, recently announced that it has closed a $12 million Series C funding round led by Foundation Capital, the investor behind companies including Netflix, Chegg, Financial Engines, Rearden Commerce and SimplyHired. Also participating in the round are existing investors Emergence Capital…

March 28, 2011
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