Pedowitz Group Forms Global Partnership With Europe’s Leadfabric
- Written by Demand Gen Report Team
- Published in DemandGen Reports
The Pedowitz Group recently announced a global alliance with Leadfabric, a thought leader for demand generation services in Europe. The partnership brings together the thought leadership and best practices provided by both firms. Multi-national companies will now be able to work with a single firm to fulfill their demand generation needs on a global basis.
"We are very excited to partner with Leadfabric," said Jeff Pedowitz, President and CEO of The Pedowitz Group. "Their results-oriented philosophy and methodology aligns with our approach and vision for achieving demand generation excellence with our customers. Together, we can now be the global demand generation agency of record and logical first choice for many firms."
Under the partnership, both firms will share resources, sell each other's products, and combine services into new and attractive packages. Unique to the partnership is its multi-lingual capability. The Alliance boasts a staff fluent in six languages with resources in multiple countries worldwide.
"The Pedowitz Group was the logical choice for us to partner with," said Koen De Witte, President and CEO of Leadfabric. "Their knowledge of the space, high integrity and results focused practice is what customers both in Europe and APAC require. Together, we are going to transform demand generation as a practice on a worldwide level."
"The Marketing Automation platform suppliers have tapped a small fraction of the potential market," said Rich Eldh, Principal of leading analyst firm SiriusDecisions. "Leading Chief Marketing and Sales officers are just now beginning to see the dramatic impact these tools can have. It is critical to enable the alignment of sales and marketing, and firms that can serve customers on a global basis are in the best position to deliver on that promise."