Rock Your ROI With Video Analytics


If you want to be a marketing star, video has to be on your playlist. Video is a growing part of the content mix and video analytics, combined with MAPs and CRMs, provides marketers with the powerful data they need to succeed.

This free white paper will outline the key ways that marketers can maximize their video investment and ensure a contribution to the bottom line. Topics explored include:

  • The rich metrics served up by video, including the granular engagement data that can be fed into MAPs and CRMs;
  • The interactive nature of video that helps power prospects through the sales funnel with calls to action, surveys, polls and other features; and
  • The ability to use video analytics to fine-tune content creation and lead nurturing efforts.


Download this definitive guide to video analytics to
maximize your investment in video below:

View on Demand Gen Report

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