Forrester Research: Interactive Marketing Forecast 09 - 14

Acccording to Forrester’s March 2009 US Interactive Marketing Forecast Online Survey,  interactive marketing will near $55 billion and represent 21% of all marketing spend in 2014 as marketers shift dollars away from traditional media and toward search marketing, display advertising, email marketing, social media, and mobile marketing. See below to download the full report and access the other insights that will help you transform your campaign management strategies.