Change the conversation: Managing Social Media in terms of Budget & Performance
The conversation about social media has shifted from “Should we do it?” to “How can we manage it better?” New trends in marketing resource management are allowing superior analysis of social media campaigns, including a full view of product workflow, budget management, and performance tracking.
In this E-book:
· Learn how to change the conversation surrounding your social media with easily monitored product workflow, budget management, and performance tracking.
· Read about how to best streamline your social media efforts, especially when those channels need constant care and feeding.
· Explore how to ensure your brand voice can be represented in your Social Media efforts without diminishing the “authentic” nature of Social Media.