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Manticore President Discusses Critical Connection Between Content And Marketing Automation

Content is one of the key ingredients to realize the full impact of marketing automation. In this short video clip, Jeff Erramouspe, President of Manticore Technology shares insights into how Manticore factored the creation of content campaigns into its latest release and also addresses some of the research findings that will be presented and discussed at the Content2Conversion Conference, April 24 in New York City.