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Solution Spotlight

This section highlights the latest products, tools and services that will have an impact on a B2B marketing team's daily initiatives. Fill out our submission form if you think your product is a fit.

LeadsRx Now Supports Multi-Touch Attribution

LeadsRx Now Supports Multi-Touch Attribution

LeadsRx has solved a decades-old problem for national advertisers. The new attribution tool empowers them with the ability to accurately measure the effectiveness of national TV commercials given the complexities when they air in various regions, states, across time zones, via live, broadcast, and dual feed cable, etc.
Mediafly's Revenue360 Aims To Reveal Insights To Content Engagement

Mediafly's Revenue360 Aims To Reveal Insights To Content Engagement

Revenue360 — by sales enablement and content management software provider Mediafly — aims to provide sales teams with a holistic view of deal pipeline by providing robust analytics on content engagement alongside the buyer intent and sales activity data that most other intelligence solutions offer. Mediafly is the first sales…
Copper Integrates Chrome Extension With Google Calendar

Copper Integrates Chrome Extension With Google Calendar

Copper CRM’s Chrome extension has become fully and natively integrated with Google Calendar. This direct CRM integration further cements the company’s position as the market leader for CRMs purpose-built for businesses that run on Google Workspace. The Copper Chrome extension has been natively integrated with Gmail since 2015.
Forrester Decisions Seeks To Help Leaders Understand & Interpret Market Dynamics

Forrester Decisions Seeks To Help Leaders Understand & Interpret Market Dynamics

Forrester Decisions represents a new option for business and technology leaders who need help solving problems, making decisions and taking action to deliver results. The portfolio combines bold research-based insights and curated models and frameworks with hands-on guidance to ensure that leaders and their teams apply best practices to their…
Scratchpad Launches First Workplace Commenting System

Scratchpad Launches First Workplace Commenting System

Scratchpad, Inc., provider of workspaces for revenue teams, launched the first workspace commenting system designed and built for sales organizations. Scratchpad’s workspace commenting system aims to eliminate the daunting process of searching for data and messages in Slack and Chatter, while providing the freedom to switch between messaging apps, Salesforce,…
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