SmartTouch Updates Real Estate Industry Sales And Marketing Tool Suite

SmartTouch Interactive, a real estate marketing automation and home builder CRM software and services company, recently launched a new version of its SaaS solution, SmartTouch 2.5.

SmartTouch 2.5 is a sales and marketing solution designed to enable users to streamline campaign deployment and measurement. The new release offers a number of enhancements, including a streamlined interface, better performance and usability, quick links, quick search and advanced search, cost per lead and cost per sale automatic tracking, as well as richer reporting.

SmartTouch is designed to empower sales and marketing teams with a comprehensive platform that includes CRM, marketing automation, and e-mail marketing tools. These can be deployed as a single, SaaS suite, or individual components can be deployed as needed to automate marketing campaigns and organize, direct and automate sales actions. The solution is also aimed at providing visibility into lead activity, optimization of lead management and lead nurturing.

“We continue to push our development efforts forward to create the most effective Marketing Automation and CRM solutions available in the market,” said Alan Daniel, CEO and Co-Founder, SmartTouch Interactive. “This version of SmartTouch is all about making sales and marketing more effective and able to demonstrate a better ROI.”