ShareMyInsight Marketing And Campaign Analytics From Cyscom

Cyscom’s ShareMyInsight Marketing & Campaign Analytics for Salesforce tracks the impact of marketing tactics and initiatives. In addition, it provides users with more detailed analysis of buying behaviors and campaign responses.

Cyscom’s ShareMyInsight Marketing & Campaign Analytics for Salesforce tracks the impact of marketing tactics and initiatives. In addition, it provides users with more detailed analysis of buying behaviors and campaign responses.

Features/Functions

Customer-centric marketing analytics, including:

  • Customer segmentation by profile and response rate patterns;
  • Product demand across segments; and
  • Influencing factors on response behavior, including segments, pricing, assortment and social media.


Sales funnel performance, including:

  • Win-loss conversion ratios;
  • Lead generation-to-opportunity measurement by channel; and
  • Sales versus campaign spend by channel

Predictive and planned marketing mix data, including:

  • Sales volume generated by marketing channel;
  • Estimated impact of various marketing tactics on sales; and
  • Predicted results of future tactics.


Competitive Positioning

Since ShareMyInsight’s Marketing & Campaign Analytics is already connected to Salesforce, users can quickly begin to receive insights.

The system provides features such as interactive data visualization, robust data management and analytical modeling to guide users through the process.

Contact Information

Cyscom
16 West Main St.
Christiana, DE 19702
207-193 3395