SalesPredict Offers Predictive Scoring For Demand Generation
- Written by Klaudia Tirico
- Published in Solution Spotlight
SalesPredict uses predictive scoring and insights to help B2B marketers identify target audiences, positioning users to fill their pipeline with net-new accounts and sales leads.
FEATURES/FUNCTIONALITY
SalesPredict is a SaaS solution available on Salesforce AppExchange, and is designed to enable marketers to drive more revenue by providing predictive scores for their current leads and accounts, insights into the factors behind the scores and automated segmentation. using those scores and insights.
SalesPredict plans to expand these capabilities to include an automated process for launching ABM campaigns to targeted segments through a variety of ad network partners.
TARGETED USERS
SalesPredict is targeted toward leaders of demand generation or marketing at B2B companies, particularly those in the SaaS, technology or financial services markets.
COMPATIBLITY
SalesPredict is fully integrated with Salesforce (available on the AppExchange) and Oracle CRM, as well as Marketo, Pardot and Eloqua. An API is available for other CRM and marketing automation system integrations.
DELIVERY/PRICING MODELS
Pricing for predictive scoring and insights is based upon the number of leads/accounts to be scored, and SalesPredict Predictive Demand Gen is offered on a CPL basis. Pricing starts at $20k.
COMPETITIVE POSITIONING
With SalesPredict, users are positioned to see the factors behind their predictive scores and gain insight into why certain leads and accounts are better than others. This helps marketers identify untapped micro-segments and target their demand gen more effectively and builds trust with the sales team. SalesPredict also provides a unique predictive model for each customer that builds itself and auto-tunes as conditions change. SalesPredict is a secure predictive solution, having earned ISO 27001 data security certification.