MarketPower For Salesforce

March 25, 2014
Written by Brian Anderson
Published in Solution Spotlight

MarketPower logo Built on hub and spoke methodology, MarketPower is an online integrated communications management platform providing real-time collateral control and fulfillment.

Features/Functions

The app is designed to increase sales opportunities with a global collateral library, fulfillment manager and delivery engine within Salesforce.com. Literature can be uploaded by marketing, approved by compliance, budgeted by finance and distributed by sales.

Users can:

Dynamically personalize and customize collateral to individual audiences through any channel;
Order, track and report all marketing communication activities and effectiveness in real-time; and
Keep content consistent, searchable and accessible across the organization.

Competitive Positioning

MarketPower’s robust fulfillment program offers a cost-effective way for marketers to support literature and premium distribution needs.

Customizable delivery options satisfy any traditional or emerging customer communication method. Complete content aggregation and controlled logistics, for print or digital.