iPad Lead Retrieval Dashboard from NewLeads

January 27, 2014
Written by Brian Anderson
Published in Solution Spotlight

newleads logo NewLeads offers a real-time dashboard, LeadPad, that enables users to collect CRM-ready sales leads using their iPads while at events or trade shows.

NewLeads offers a real-time dashboard, LeadPad, that enables users to collect CRM-ready sales leads using their iPads while at events or trade shows.

Features/Functions

The solution provides lead collection capabilities for sales and marketing reps attending trade shows, expos and other events. The data collected through the solution are immediately updated to the CRM, offering a simplified lead management system that also boosts engagement and sales rep productivity, according to company officials.

Sales reps can share company literature with prospects while making the data collection process paperless.

NewLeads recently announced a feature that empowers companies to gather sales leads and display literature on iPads in any language while delivering data and reports in English. This feature is critical for companies using CRMs and marketing automation systems that require a standard global database language.

Competitive Positioning

With a different level of exhibitor-attendee engagement, LeadPad offers a valuable understanding of lead quantity and quality as well as the performance enhancements sales reps need to be productive in a fast-moving environment.