Daddy Analytics From Daddy Donkey Labs

Daddy Analytics from Daddy Donkey Labs tracks Google Adwords, allowing marketers to monitor their Salesforce web-to-leads against their marketing spend.

Features/Functionality

Daddy Analytics brings together Salesforce, web analytics and Google Adwords.

From within Salesforce.com, marketers can view in-depth information on leads, including:

• Which Google Adwords campaign, keyword and ad a lead clicked on;
• If organic search, which search engine and search phrase;
• If another web site, what domain and referring page sent the visitor to your site;
• GeoLocation and ISP (or company) based on IP Address; and
• Device (mobile), operating system, browser and screen resolution.

Compatibility

Works with Salesforce.com and integrates with all web forms and all web sites.

Competitive Positioning

Daddy Analytics is positioned as a replacement for Salesfore for Google Adwords. The tracking information is attached to the lead as a task, and when converted, this task will be attached to the contact and opportunity, just like in SFGA. All users will be able to run reports on this information.

Pricing/Delivery

Cost is $75 per month for all users, including three super user licenses, which allows marketers to see the individual page history for all leads as well as a map of GeoLocation at the time of submission. This is shown on the lead record page.

Contact Information

Daddy Donkey Labs
www.daddydonkeylabs.com
support@daddyanalytics.com

Daddy Analytics From Daddy Donkey Labs