BuiltWith Technology Profiler

September 3, 2013
Written by Kim Zimmermann
Published in Solution Spotlight

BuiltWith logo BuiltWith Technology Profiler is a technology tracking platform that is designed to provide intelligence and analysis related to a company’s technology use.

Feature/Functions

Technologies are listed alongside leads, opportunities and accounts, and include analytics, frameworks, e-Commerce, CMS, advertisers and web hosting providers, among other applications.

Marketers can build lists of web sites from the company’s database of 5000 web technologies and more than 250 million web sites showing which sites use shopping carts, analytics, hosting and many more technologies. Users can filter data by location, traffic, vertical and more.

Competitive Positioning

Using BuiltWith, marketers and sales professionals are empowered to know their prospects’ platforms before initial contact. This enables organizations to improve their conversions with validated market adoption. The tool helps salespeople better identify the customers they should be spending time with and know what they're doing without asking them.