atEvent's Mobile Lead Capture App
- Written by Kim Zimmermann
- Published in Solution Spotlight
The atEvent Card Scanner App enables users to capture lead data at trade shows and expos without having to manually enter information.
The atEvent Card Scanner App enables users to capture lead data at trade shows and expos without having to manually enter information.
Features/Functions
The mobile application automates the lead capture function by enabling users to scan business cards, add notes for follow-up interactions and send it directly to the user’s marketing automation or CRM system.
Competitive Positioning
With the Card Scanner App from atEvent, marketers are able to collect data from every prospect interaction — no matter where in the event lifecycle the prospects are. Along with the information collected via the scanned business card, marketers are able to add notes and additional information that they can leverage when following up. The mobile app has the ability to fully integrate with many widely used CRM and marketing automation solutions, including Marketo, Eloqua and Salesforce.
Marketers now have the option for an easy-to-use solution that collects an increased level of contextual data, while also managing the collected data in real time.
Compatibility
The app is available for iOS or Android devices.
Contact Information
atEvent
2410 Camino Ramon, Suite 150
San Ramon, CA 94583
925-394-4440