Top DGR Articles of 2010: Social Media Apps, M&A & Lead Management Among Most Read

December 28, 2010
Written by Demand Gen Report Team
Published in Feature Articles

As 2010 comes to a close, we wanted to thank you for your continued support and interest in DemandGen Report. This year was, in many ways, a turning point for the demand generation sector, with a significant uptick in adoption and the first wave of consolidation among marketing automation vendors. Many new tools and tactics also emerged to help marketers engage the new buyer across social, mobile and other media channels.

As always, we welcome your feedback on our content and encourage suggestions for editorial topics in 2011. In order to keep pace with the changing environment, we are committed to reporting on the latest trends, solutions and technologies to provide cutting edge content to our readers.

For the final week of 2010, we have compiled a special edition of the top 10 most read DemandGen Report stories of 2010. We also encourage you to download the special DemandGen Report, “The State of Marketing Automation,” which features thought leadership content from well-known industry analysts, with key takeaways on using custom content, new tools and technologies to drive sales and align marketing & sales teams.

Thanks again for your continued support. All the best for a happy and successful new year.

1. Despite 1,500 New Customers, Analysts Say 2010 Adoption Curve Is Behind Expectations - Read Article

2. New “Freemium” Models Turn Up Heat In Marketing Automation Space - Read Article

3. New Leads360 Research Identifies Speed-to-Call as Critical Driver of Sales Lead Conversion - Read Article

4. Salesforce.com Announces Acquisition Of Jigsaw To Fuel Data Services Entry - Read Article

5. ON24 Adds ‘Social Webcasting’ Platform To Connect Cloud Apps - Read Article

6. New Research Shows BtoB Marketers Still Lack ROI Measurement Capabilities - Read Article

7. New Survey Shows BtoB Buying, Budgeting Process Shifting Due To Social, ROI Factors - Read Article

8. 10 LinkedIn Tips for Lead Generation - Read Article

9. Sixth Time Is The Charm To Convert New Leads, Contact Research Shows - Read Article

10. Blogging Best Practices Guide: Integrating Social To Extend Reach, Track Engagement - Read Article