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SAVO Debuts Sales Productivity Platform At Sales Enablement Summit

SAVO logoSAVO Group unveiled Sales Process Pro, a new application designed to improve sales efficiency and productivity, at its 2014 Sales Enablement Summit.

The platform encompasses a wide variety of activities — from training reinforcement, automated proposal creation and insight-driven data to further sales conversations.

“The platform was designed with the sales person in mind and how they work, which is at a Starbucks, at the kitchen table and in their car in the parking lot before and after a meeting,” Mark O’Connell, President and CEO of SAVO, told the audience.

Sales Process Pro was developed as an “agnostic tool,” explained Chris Tratar, VP of Product Marketing, in an interview with Demand Gen Report. “It has the flexibility to work where sellers live, which is the CRM, web and mobile.”

Sales Process Pro is designed to standardize key sales behaviors and create consistent high performers, while also providing a unique experience for each rep through tailored coaching and recommendations specific to the opportunity they’re advancing.

Sales Process Pro features include:

  • Dynamic sales playbook incorporates sales process best practices and CRM solution data to guide reps’ specific sales actions. This provides situational coaching, pushes relevant content and prescribes messaging that enables more effective conversations at each stage of the sales cycle.
  • Deal quality index (DQI) indicates deal success and quality, and weighs desired outcomes against adherence to the sales process and verifiable outcomes.
  • Alerts and team messaging allows team members and managers to collaborate more readily from anywhere at any time, and share deal-related news with the team.
  • Relationship mapping provides automated capabilities for mapping account and opportunity contacts and relationships, enabling reps to better understand where they’re engaged within an opportunity and where they need greater leverage to close a deal.
  • Social intelligence compiles all the mentions and insights shared via social channels to help reps make the most strategic moves and have highly relevant conversations with prospects or customers. Through this feature, reps can also share information and updates from their own social profiles without leaving the application.

 

Tratar said the company plans to further develop the analytics capabilities in future releases. “Predicting which leads will have the best outcome is really what sellers need.”