BranchIt For Chatter Wins Salesforce.com’s AppQuest Award For Relationship App
- Written by Demand Gen Report Team
- Published in Industry News
Salesforce.com challenged developers to build the next killer app on the Force.com platform at AppQuest 2010. While over 100 apps were submitted, BranchIt Corporation, provider of cloud-based relationship discovery solutions, was selected as the winner. Built using Force.com, BranchIt for Chatter is immediately available for deployment on the ChatterExchange, an entirely new category of social apps on AppExchange 2.
BranchIt for Chatter is designed to uncover relationships held by employees across the entire company and feeds them through Salesforce Chatter to users. Specific functionality includes automated contact syncing, relationship discovery, relationship strength scoring, contact following, account following and related management reports. The application makes use of Chatter, Jigsaw, Apex code, Visualforce, various e-mail platform integrations and is accessible via standard web browsers and mobile devices.
“As one of the latest innovations on Force.com, customers will look to BranchIt for Chatter to extend the value of Chatter,” said Kendall Collins, CMO, salesforce.com. “Competitions such as AppQuest bring out the innovation in companies like BranchIt Corporation — providing customers continued access to innovative enterprise applications that help them run their organizations better.”
The BranchIt for Chatter application is designed to enable marketing teams to cross-reference contacts purchased from Jigsaw against co-worker relationships to decipher which names on the list to cold-call vs. those that can be warmed up by an employee introduction. The app also enables sales reps to reallocate strategic accounts to the salesperson that has the best relationship to decision makers in each account.
BranchIt Corporation is offering BranchIt for Chatter to Salesforce CRM customers free of charge for an unlimited number of users, valid until Feb. 14, 2011.