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DemandGen Reports

Pardot Reports Record Growth In 2011; Closes Out Q4 With 140 New Customers

Pardot, a provider of cloud-based marketing automation software, said it completed its most successful quarter and year to date in December 2011, closing out the year by adding 140 new customers in Q4 alone.
pardot-sc-1.18.12 The Atlanta, GA-based company experienced a 30% year-over-year growth in new customer sign-ups during 2011. With that record growth last year, Pardot now has more than 800 clients, predominantly in the SMB category.

As the marketing automation space continues to develop, Pardot’s CEO David Cummings told DemandGen Report he expects the company’s growth to continue at a similar or more aggressive pace.

  • Written by Demand Gen Report Team
  • Category: DemandGen Reports
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LeadMD Acquires CRM Services Company Marketing Engine


LeadMD, a provider of marketing automation services, announced its acquisition of Marketing Engine, a CRM services company that specializes in Salesforce.com implementation. With the acquisition, LeadMD said it will expand its marketing-to-sales solution that includes process development, integration of CRM and marketing automation software, demand generation best practices and content development. The acquisition includes all of Marketing Engine’s intellectual property, customer relationships, and employees including Founder and Principal, Tyeson Cluff.

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